Now almost everyone opens a website and does marketing to grow the business. Have you opened a new website to expand your business? But adding beautiful content to the website and not selling the product? Do you know the only reason? Your website is not SEO. To bring a website to the first page of search engine, you must do SEO of your website. Since your website is not SEO done, it is placed on the last page of search engines. So, if a customer searches by writing the name of your product, those whose products are on the website are shown at the front, but yours is at the back. In such a situation your website needs SEO. Let’s know how important SEO is for a website and what are its benefits.
Website SEO:
SEO stands for Search Engine Optimization. The process by which the content of a website is positioned on the first page of various search engines is called search engine optimization. Currently, Google has received the most publicity from other search engines. Because people search more on Google now to know any information. So how to use Google’s algorithm, Google’s rules can be ranked on the first page of the search engine, keeping all these things in mind, an SEO expert does the SEO of the website. There are generally 3 types of SEO. Namely: White Hat Method, Black Hat Method and Gray Hat Method. Let’s discuss in a little bit.
White Hat Method:
In white hat method, the keywords of the website are ranked on the first page of Google without any kind of spamming. This method is valid.
Black Hat Method:
Black hat method is an illegal way to rank the contents of the website. The work is done by fooling Google. You will see numerous such websites which are positioned on the first page of Google. But the content inside is incredibly bad! These articles are ranked using black hat method.
Gray Hat Method:
Here a combination of both white hat method and black hat method is observed. In other words, in addition to ranking the contents of the website in a legitimate way, some black hat methods are also applied.
Why SEO is important for website:
Half of the sales depends on the promotion of the business. And website SEO is the best way to promote the website. It would not be wrong to say that SEO is the main means of promotion. Suppose you open a boutique shop along with your studies. And only few of your close friends know and you have a website but it never ranks well in Google. When your friends need something, they buy from you. And because you don’t know anyone like that, your cell is not that good either. But your goal is to sell only to your friends? Or the goal of the sky? If the dream is sky high, then your website must be SEO. SEO will show your website on the first page if anyone searches for keywords. As a result, the person will naturally visit your website and buy his desired product from there. You will have more sales than before. So it is important to SEO your website to increase the sales generation of any type of personal business.
Website SEO is important to increase the popularity of not only personal business websites but also institutional websites. Suppose you have a small garment shop in your village. How many products will local people buy from you? So you have to open your website to get good sales of your business products. And SEO must be done to rank it. Whether you are a doctor, engineer, business man, if you want to increase the publicity of your organization, SEO of the website is a must.
The benefits that you will get as a result of doing website SEO are mentioned below:
Keyword Rank:
As a result of doing SEO, your website content will rank in Google. That is, your site will be on the first, second or third number on the first page of Google. As a result, anyone who searches for keywords will find your site first.
Generating more traffic is possible:
By SEOing your website you will get more organic traffic than before. Suppose you did SEO for your website. Now when someone searches in the search engine by typing a keyword, if it matches your website’s keyword then the contents of your website will show on the first page of Google because your website is SEO. Anyone who ranks on the first page of Google will read the content of your website. This will increase your website’s organic traffic.
Advantages of branding:
Suppose your website is well positioned as a result of SEO. Many people are visiting your website every day. Your sales are also going well. This will create branding among the visitors.
Business scope:
The best advantage of doing SEO is that it increases your business. SEO makes it rank very well in Google and people buy your product day by day. Sales are generated resulting in good publicity. At some point, your business needs help. Then there is no need to look back.
